Born in Bassano del Grappa in 1982, Alberto Lago is a multidisciplinary designer, with interests that go from design to graphic, till food design. His professional background range from architecture, engineering, carpentry and design, thanks to the studies and the work experiences carried out in USA, Germany, Scotland and Italy. His main creative process is based on traditional craftsmanship in relation with natural materials: ceramic, fabric, glass, marble, metal, and wood. The starting point is having a direct interaction with skilled artisans to understand their techniques, passions and dreams. These knowledges are then used in symbiosis with digital technology to inform the design process in a unique manner. The result is a learning experience, both for the artisan and the designer, that leads to a new paradigm in the traditional craftsmanship culture. Lago’s works have been showcased in several different exhibitions: Milano Design Week, Venice Glass Week, Biennale di Venezia, and Industries Museum in Chemnitz.